Thursday, 4 February 2010
Theme - Magnification
The group have discussed using the fractured glass idea with the use of light to give a visual illusion.
The work would be split into segments and situated at different depths to attempt to give a 3 dimensional visualisation.
The use of light would be important for this style of display. It is important to get the mood of the light correct. If it is too bright then the public will not focus on the work itself and possibly be put off.
Using an soft ambient light gives a relaxing mood to the exhibit. The problem we are having is deciding how to display/ position the work in a cost effective way.
One idea was to hang the segments of work off of the ceiling, the only problem with this is the work may spin.
(UPDATE)
Since the initial idea to split the work into segments was produced, it has been decided to keep the pieces of work in one piece. From an artistic side we believe that using the segmented style would appear visually stimulating and appear different - we also believe that this shouldn't have to be be justified, but due to the group having to present the idea to further groups they may struggle to understand the idea.
The advantage of keeping the work intact is it gives clarity as to what the public should be concentrating on.
The surrounding walls would appear white, this would be to give the impression of space but also to keep maximum focus of the public upon the work.
Example:
As shown in the example above, using glass to magnify the work can show hidden information. Not only is more detail added - but the styles of textures used upon work will also be noticable. The magnifying theme would be a good way for the public to understand the lengths of hardwork that has gone into creating the work.
The artwork chosen from each group would be displayed in different positions upon the walls.
With the magnifying glasses situiated within in numerous positions between the centre of the floor and the walls.
Disadvantages:
The cost of setting up such an exhibit would be quite high.
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Hi Michael,
ReplyDeleteReally happy to see that you didn't stop pushing yourselves with your ideas. I like your approach to solve the visual problems you were facing with the "Magnification" topic. Remember, sometimes an exhibition doesn't has to be exactly the "presentation", but the "representation" of something. With your second concept is quite clear, you want to magnify specific elements of the work exhibited? You just have to represent them in exactly the same way you're doing it in the image above. If you think your idea is going to be expensive, then change materials and just work with images that REPRESENT your concept of magnification (exactly as you did graphically above). I'm really surprised of all the work you did in one week and I'm sure all this effort will pay back. The first concept looks really interesting and I'm very glad to see that you have already started finding ways to sort issues about suppliers. Also, I'm a true believer in the power of colour and the narrative it contains. Keep researching about psychology of colour (I can give you a hand with that if you need), cause it will be one of the most important elements in your exhibition. Your CV: Tonight we'll talk about business cards and I'll give you new ideas to create innovative and exciting ones. Maybe you find the information useful to redesign your business card and apply the same graphic basics to your CV. About the information you're considering: Please, NEVER put personal information at the end of your CV (in the second example you did!), too much information about your AIMS, be concise, say what you have done and if you want to speak about your future plans, leave it until the end. Massive descriptions of your working experience. And also, try to remember what you have done during your studies that can be outstanding for a future job: student rep maybe? (something like that... think about it).